Founded on a Mission That Endures
Chris Lew started Winning Edge in 1984 with a straightforward belief: that the right mindset matters more than qualifications, talent, or luck. What began as a passion for helping young people grew into one of South Africa's most enduring personal development organisations. Forty years later, that belief has not changed. Neither has the commitment to doing this work properly.
Over 40 years ago, Chris Lew founded Winning Edge with a simple but powerful vision: to help people realise their full potential. What began as a passion for developing young people has grown into a national platform reaching hundreds of schools across South Africa.
Today, the legacy continues — driven by a belief that right thinking leads to right behaviour, which leads to real results. We don't just teach skills. We help people think differently, grow in confidence, and take ownership of their lives.


